09.20.06
Book advertising
I’m not posting. I’m at work, and I’m working, of course. On a horror novel that’s eating my brain. But I thought you might be interested in the latest post by Copyranter, in which he turns his blazingly snarky spotlight on the banality of most book ads: Book Advertising. The Hackiest of the Hack. Rated PG-13 for adult language and situations, as well as insulting comments about women with cats (of which I have none). It’s a worthy topic, though.
The book ads I’ve worked on were less stupid than the example he shows, but certainly not what I’d call innovative.
